W12 Reflection

 This week we talked about social media and how it can impact our SEO and get more people onto our websites. There are lots of different social media platforms that I could use to promote my website, but not all of them will be equally useful. It depends on who your market segment is and what you're selling.

Four social media sites that I could use to promote my website are Facebook, Instagram, Pinterest, and Tik Tok. Some of these would be more effective than others, based on the market I’m trying to appeal to. I personally despise Tik Tok as a platform, and I’m also trying to cater to an older market segment that isn’t as present on that platform, so I wouldn’t prioritize that one. I actually think the best one for me might be Pinterest, because it draws in the kind of market that I’m going for.
 

Social Media can be used both to promote your product and help teach people about it and increase social consciousness, but also as another place where you can put up ads to promote your product. My short term goals are to create an Instagram account and Facebook account for my business so that I can post on there and promote my website and my products. My long term goal is to put up some ads on Instagram and Facebook and increase traffic to my site.

 

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